Catherine & Lauren were my very first clients to ever bring a SLIDE DECK to a consult, and that was precisely the moment I knew I was in for a real treat.

These two are the perfect pairing of digital expert meets creative artisan– their ability to paint a picture for a brand suite is unmatched. Because it isn’t just a website- there are SO many other components of a rebrand, like copy, SEO, website mapping, to name a few. And when your designer can handle ALL of those in-house? You’ve just simplified what could otherwise feel like an ever-increasing mountain of to-do lists.

Photographing for clients who work almost exclusively on laptops can be a challenge at first blush (I talked about this for Wendy’s shoot, too!). How do you tell the story without ONLY photographing your clients staring/smiling at their laptops?

It helps when your clients have a vision, but as the photographer, this is where I get to dream and push the envelope!

When Catherine & Lauren first mentioned the idea of a client experience that feels like “fine dining with a wink,” my brain spun into overdrive. Their brand guide included such a fun, inviting collection of colors and textures that beg you to experience their brand will all of your senses. They had some inventive ideas for how to pull in the idea of fine dining (guest check, cocktail napkins, and more!), which was so fun to photograph!

C & L also pulled in my very favorite stylist for this one, and Katherine and I had a ton of fun brainstorming props, glassware, drinks, and pastries to help tell a robust story of these two incredibly creative designers. Pair my favorite stylist with my favorite studio to work in? DREAM, I tell ya.

I could NOT be more proud of this collection of photographs. But even better than the final gallery is the brand new Digital Cravings website!! You HAVE to go see it for yourself! I can’t get over how cohesive and dreamy everything feels!

Catherine & Lauren, thank you for trusting me with this! It was such an honor- you two have an incredible eye and such elevated taste, and it was such a privilege to be the one to help you bring your vision to life! Grateful doesn’t even begin to cover it.

Wardrobe, on-set styling, and set design: Katherine Bignon
Studio: Emily Gerald